Wilhelm Konrad “Wilko” Weber is well known for his contribution to the “new school of Revenue Management”. He loves to share his passion for the discipline as lecturer, speaker and author of numerous articles and several books (check amazon). Since 2011 he is a member of the Advisory Board of the European Centre for Revenue Management ECRME. In 2010 he co-founded SHS Swiss Hospitality Solutions and most recently Wilko served as Vice President Global Revenue and Digital Strategy for a global luxury hotel group. Combining all commercial strategies and driving digital transformation are signature elements to his work.