{"id":15457,"date":"2026-01-28T12:21:01","date_gmt":"2026-01-28T11:21:01","guid":{"rendered":"https:\/\/test.hospitalityindustry.club\/digital-events-2026-a-new-era-of-guest-loyalty-in-the-hotel-industry\/"},"modified":"2026-02-04T13:54:04","modified_gmt":"2026-02-04T12:54:04","slug":"digital-events-2026-a-new-era-of-guest-loyalty-in-the-hotel-industry","status":"publish","type":"post","link":"https:\/\/hospitalityindustry.club\/en\/digital-events-2026-a-new-era-of-guest-loyalty-in-the-hotel-industry\/","title":{"rendered":"Digital events 2026: A new era of guest loyalty in the hotel industry"},"content":{"rendered":"\n<style>\n.stage-banner{position:relative;height:88vh;overflow:hidden;display:flex;align-items:center}.stage-banner-bg{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;z-index:0}.site-header .logo{display:none}h4.stage-sub-headline{color:#333333aa}.stage-banner-overlay{position:relative;z-index:1;width:100%;height:100%;background:#333000;background:-webkit-linear-gradient(180deg,rgba(0,0,0,1) 0%,rgba(0,0,0,.44) 33%,rgba(0,0,0,.44) 66%,rgba(0,0,0,.66) 100%);background:-moz-linear-gradient(180deg,rgba(0,0,0,1) 0%,rgba(0,0,0,.44) 33%,rgba(0,0,0,.44) 66%,rgba(0,0,0,.66) 100%);background:linear-gradient(180deg,rgba(0,0,0,1) 0%,rgba(0,0,0,.44) 33%,rgba(0,0,0,.44) 66%,rgba(0,0,0,.66) 100%);filter:progid:DXImageTransform.Microsoft.gradient(startColorstr=\"#333000\",endColorstr=\"#333000\",GradientType=0);display:flex;align-items:center;padding:0 12px;overflow:hidden;justify-content:center}.stage-banner-content{display:flex;position:relative;color:#fff;max-width:1080px;height:100%;align-items:center;justify-content:center;flex-direction:column}.stage-banner-content h1,.stage-banner-content p{opacity:0;transform:translateX(-40px);animation:.9s ease-out forwards slideInLeft}.stage-banner-content h1{position:relative;color:#fff;width:88vw;max-width:1240px;font-weight:600;text-align:center;margin:0}.option-a-stage-text{color:#fff;text-align:center;margin-top:1rem;margin-bottom:1rem}@keyframes slideInLeft{to{opacity:1;transform:translateX(0)}}.option-b{display:flex;height:80vh;width:100vw;max-width:calc(100% - 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Every month, we host a digital event that offers a dynamic and interactive experience that goes far beyond a normal webinar. With three different formats to choose from, our digital events are designed to deliver real-time impact, stimulate interesting conversations and provide actionable solutions for hoteliers.  <\/p>\n<\/div>\n                                        <div class=\"btnholder\">\n                    <a class=\"spmlbutton\" href=\"https:\/\/hospitalityindustry.club\/digital-events\/\" target=\"_self\" rel=\"noopener\">\n                        Sign up now                    <\/a>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n    <style>\n        .os-spacer {\n            display: block;\n            width: 100%;\n            padding: 0;\n            margin: 0;\n            pointer-events: none;\n        }\n\n        .os-spacer--xl { height: 22vh; }\n        .os-spacer--l  { height: 14vh; }\n        .os-spacer--m  { height: 8vh; }\n        .os-spacer--s  { height: 6vh; }\n        .os-spacer--xs { height: 4vh; }\n\n        @media (max-width: 767px) {\n        .os-spacer--xl { height: 16vh; }\n        .os-spacer--l  { height: 10vh; }\n        .os-spacer--m  { height: 5vh; }\n        .os-spacer--s  { height: 3vh; }\n        .os-spacer--xs { height: 1vh; }\n        }\n    <\/style>\n    \n<div id=\"block_0ad8311abdc10ae619edc3ea59491d63\" class=\"os-spacer os-spacer--xs\" aria-hidden=\"true\"><\/div>\n\n<div class=\"wp-block-columns in-grid is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-22223934 wp-block-column-is-layout-flow\">\n<p><strong><br\/><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Three formats, one goal: real solutions for real challenges<\/strong><\/h2>\n\n\n\n<p>At HIC, our digital events aren&#8217;t just watchable webinars &#8211; they&#8217;re interactive sessions that address the most pressing challenges in the hospitality industry. Our three event formats ensure actionable results by encouraging collaboration, strategy development and discussions that dispel myths. Each format is designed to engage attendees, create valuable learning experiences and provide industry-specific insights that can be applied immediately.  <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns in-grid is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-22223934 wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-color has-link-color wp-elements-4d92e0f111d5fb636a7cfce9f3b1c07e\" style=\"color:#6666cc\"><strong><strong>Format 1: &#8220;HIC Spotlight&#8221;: Tackling real challenges in the hotel sector with practical solutions<\/strong><br\/><\/strong><\/h3>\n\n\n\n<p>At &#8220;HIC Spotlight&#8221;, two suppliers present their ideas for a real hotel challenge. The challenges are submitted by attendees when they register, and each vendor is given one to prepare for two weeks before the event. The hotelier responds in real time and the audience chooses the best solution, resulting in a practical and real-life exchange.  <\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>What you get:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Real-time reactions from hoteliers to proposed solutions<\/li>\n\n\n\n<li>Two practicable approaches to a challenge in the hotel sector<\/li>\n\n\n\n<li>Interactive voting to find the best solution<\/li>\n\n\n\n<li>Practical, real-life insights from both providers and hoteliers<\/li>\n\n\n\n<li>Access to the recording of the event for later<\/li>\n<\/ul>\n<\/div>\n<\/div>\n    <style>\n        .os-spacer {\n            display: block;\n            width: 100%;\n            padding: 0;\n            margin: 0;\n            pointer-events: none;\n        }\n\n        .os-spacer--xl { height: 22vh; }\n        .os-spacer--l  { height: 14vh; }\n        .os-spacer--m  { height: 8vh; }\n        .os-spacer--s  { height: 6vh; }\n        .os-spacer--xs { height: 4vh; }\n\n        @media (max-width: 767px) {\n        .os-spacer--xl { height: 16vh; }\n        .os-spacer--l  { height: 10vh; }\n        .os-spacer--m  { height: 5vh; }\n        .os-spacer--s  { height: 3vh; }\n        .os-spacer--xs { height: 1vh; }\n        }\n    <\/style>\n    \n<div id=\"block_0ad8311abdc10ae619edc3ea59491d63\" class=\"os-spacer os-spacer--xs\" aria-hidden=\"true\"><\/div>\n\n<div class=\"wp-block-columns in-grid is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-22223934 wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-color has-link-color wp-elements-6285c66f62e4582ebc101f4d59c0e887\" style=\"color:#6666cc\"><strong><strong>Format 2: &#8220;Hospitality Strategy Playbook&#8221;: Where strategy meets genuine hospitality<\/strong><br\/><\/strong><\/h3>\n\n\n\n<p>In the &#8220;Hospitality Strategy Playbook&#8221;, a provider presents a structured strategy on an important topic in the hospitality industry. The event is intended to provide hoteliers with a framework that they can adapt to their own businesses. There will be an in-depth presentation followed by a Q&amp;A session to discuss how to successfully implement these strategies.  <\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>What you get:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A step-by-step guide to implementing an important strategy for the hospitality industry<\/li>\n\n\n\n<li>A structured, adaptable framework for practical application<\/li>\n\n\n\n<li>Insights from an experienced provider on best practices in the industry<\/li>\n\n\n\n<li>The opportunity to ask questions during the Q&amp;A session and gain deeper insights<\/li>\n\n\n\n<li>Access to the recording of the event for later use<\/li>\n<\/ul>\n<\/div>\n<\/div>\n    <style>\n        .os-spacer {\n            display: block;\n            width: 100%;\n            padding: 0;\n            margin: 0;\n            pointer-events: none;\n        }\n\n        .os-spacer--xl { height: 22vh; }\n        .os-spacer--l  { height: 14vh; }\n        .os-spacer--m  { height: 8vh; }\n        .os-spacer--s  { height: 6vh; }\n        .os-spacer--xs { height: 4vh; }\n\n        @media (max-width: 767px) {\n        .os-spacer--xl { height: 16vh; }\n        .os-spacer--l  { height: 10vh; }\n        .os-spacer--m  { height: 5vh; }\n        .os-spacer--s  { height: 3vh; }\n        .os-spacer--xs { height: 1vh; }\n        }\n    <\/style>\n    \n<div id=\"block_0ad8311abdc10ae619edc3ea59491d63\" class=\"os-spacer os-spacer--xs\" aria-hidden=\"true\"><\/div>\n\n<div class=\"wp-block-columns in-grid is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-22223934 wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-color has-link-color wp-elements-dc6d9b52cca0accce7255e582d5fb76d\" style=\"color:#6666cc\"><strong><strong>Format 3: &#8220;Hospitality Mythbusters&#8221;: Truth or myth? Let&#8217;s find out! <\/strong><br\/><\/strong><\/h3>\n\n\n\n<p>In &#8220;Hospitality Mythbusters&#8221;, two providers each take on a predetermined myth from the industry. A hotelier responds to the myth in real time and the audience votes on their opinion before and after the myth is debunked. This interactive format turns assumptions into valuable learning experiences and encourages participants to discuss and think critically.  <\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>What you get:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Exciting discussions about common myths in the industry<\/li>\n\n\n\n<li>Interactive polls before and after debunking myths<\/li>\n\n\n\n<li>Insights into common misconceptions and industry truths<\/li>\n\n\n\n<li>Real-time reactions and contributions from hoteliers<\/li>\n\n\n\n<li>Access to the recording of the event for later<\/li>\n<\/ul>\n<\/div>\n<\/div>\n    <style>\n        .os-spacer {\n            display: block;\n            width: 100%;\n            padding: 0;\n            margin: 0;\n            pointer-events: none;\n        }\n\n        .os-spacer--xl { height: 22vh; }\n        .os-spacer--l  { height: 14vh; }\n        .os-spacer--m  { height: 8vh; }\n        .os-spacer--s  { height: 6vh; }\n        .os-spacer--xs { height: 4vh; }\n\n        @media (max-width: 767px) {\n        .os-spacer--xl { height: 16vh; }\n        .os-spacer--l  { height: 10vh; }\n        .os-spacer--m  { height: 5vh; }\n        .os-spacer--s  { height: 3vh; }\n        .os-spacer--xs { height: 1vh; }\n        }\n    <\/style>\n    \n<div id=\"block_0ad8311abdc10ae619edc3ea59491d63\" class=\"os-spacer os-spacer--xs\" aria-hidden=\"true\"><\/div>\n\n<div class=\"wp-block-columns in-grid is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-22223934 wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-color has-link-color wp-elements-dc777011f9e0bbb2cbb782b5e491796e\" style=\"color:#6666cc\"><em>Why our digital events are different<\/em><\/h3>\n\n\n\n<p>Our digital events are designed to be interactive and exciting, focusing on sharing real solutions, actionable strategies and myth-busting truths. These formats are designed to encourage collaboration, challenge assumptions and equip hoteliers with the tools they need to succeed. With opportunities for live participation, post-event resources and extensive brand exposure, our digital events ensure that every partner and attendee takes away something valuable.  <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n    <style>\n        .os-spacer {\n            display: block;\n            width: 100%;\n            padding: 0;\n            margin: 0;\n            pointer-events: none;\n        }\n\n        .os-spacer--xl { height: 22vh; }\n        .os-spacer--l  { height: 14vh; }\n        .os-spacer--m  { height: 8vh; }\n        .os-spacer--s  { height: 6vh; }\n        .os-spacer--xs { height: 4vh; }\n\n        @media (max-width: 767px) {\n        .os-spacer--xl { height: 16vh; }\n        .os-spacer--l  { height: 10vh; }\n        .os-spacer--m  { height: 5vh; }\n        .os-spacer--s  { height: 3vh; }\n        .os-spacer--xs { height: 1vh; }\n        }\n    <\/style>\n    \n<div id=\"block_0ad8311abdc10ae619edc3ea59491d63\" class=\"os-spacer os-spacer--xs\" aria-hidden=\"true\"><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column in-grid is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading alignfull has-text-align-center top-title\">Stay tuned<\/h4>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Don&#8217;t miss any more news.<\/h2>\n\n\n\n<p class=\"has-text-align-center\">Receive exclusive updates from the industry and get knowledge, tips and trends straight to your smartphone.<\/p>\n\n\n\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns centered is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-stretch footer-mailing is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-center\">The &#8220;HIC&#8221; Newsletter<\/h3>\n\n\n\n<p class=\"has-text-align-center\">When is the next event taking place in the area and what issues are affecting the industry?<br\/>Subscribe to our newsletter here!<\/p>\n\n\n\n<div class=\"container button\" style=\"background-color: ;\">\n    <div class=\"osbuttons full-button\">\n\n        \n                    <div class=\"btnholder osbutton_b\">\n                <a class=\"spmlbutton\" href=\"https:\/\/hospitalityindustry.club\/newsletter\/\" target=\"_blank\">\n                    Newsletter Subscribe                <\/a>\n            <\/div>\n        \n    <\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-stretch footer-mailing is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-center\">Follow us on LinkedIn<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Join our group on LinkedIn to exchange ideas, meet tech experts and hoteliers and stay up to date on community highlights.<\/p>\n\n\n\n<div class=\"container button\" style=\"background-color: ;\">\n    <div class=\"osbuttons full-button\">\n\n        \n                    <div class=\"btnholder osbutton_b\">\n                <a class=\"spmlbutton\" href=\"https:\/\/www.linkedin.com\/groups\/8476158\/\" target=\"_blank\" rel=\"noopener\">\n                    Follow us                <\/a>\n            <\/div>\n        \n    <\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n    <style>\n        .os-spacer {\n            display: block;\n            width: 100%;\n            padding: 0;\n            margin: 0;\n            pointer-events: none;\n        }\n\n        .os-spacer--xl { height: 22vh; }\n        .os-spacer--l  { height: 14vh; }\n        .os-spacer--m  { height: 8vh; }\n        .os-spacer--s  { height: 6vh; }\n        .os-spacer--xs { height: 4vh; }\n\n        @media (max-width: 767px) {\n        .os-spacer--xl { height: 16vh; }\n        .os-spacer--l  { height: 10vh; }\n        .os-spacer--m  { height: 5vh; }\n        .os-spacer--s  { height: 3vh; }\n        .os-spacer--xs { height: 1vh; }\n        }\n    <\/style>\n    \n<div id=\"block_1f5bb264f4a5cc6049216e71d5fb779b\" class=\"os-spacer os-spacer--m\" aria-hidden=\"true\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Three formats, one goal: real solutions for real challenges At HIC, our digital events aren&#8217;t just watchable webinars &#8211; they&#8217;re interactive sessions that address the most pressing challenges in the hospitality industry. Our three event formats ensure actionable results by encouraging collaboration, strategy development and discussions that dispel myths. Each format is designed to engage [&hellip;]<\/p>\n","protected":false},"author":33,"featured_media":14668,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[88],"tags":[],"class_list":["post-15457","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/hospitalityindustry.club\/en\/wp-json\/wp\/v2\/posts\/15457","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hospitalityindustry.club\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hospitalityindustry.club\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hospitalityindustry.club\/en\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/hospitalityindustry.club\/en\/wp-json\/wp\/v2\/comments?post=15457"}],"version-history":[{"count":1,"href":"https:\/\/hospitalityindustry.club\/en\/wp-json\/wp\/v2\/posts\/15457\/revisions"}],"predecessor-version":[{"id":15458,"href":"https:\/\/hospitalityindustry.club\/en\/wp-json\/wp\/v2\/posts\/15457\/revisions\/15458"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hospitalityindustry.club\/en\/wp-json\/wp\/v2\/media\/14668"}],"wp:attachment":[{"href":"https:\/\/hospitalityindustry.club\/en\/wp-json\/wp\/v2\/media?parent=15457"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hospitalityindustry.club\/en\/wp-json\/wp\/v2\/categories?post=15457"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hospitalityindustry.club\/en\/wp-json\/wp\/v2\/tags?post=15457"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<!-- This website is optimized by Airlift. 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